Question: a. Establish response categories and codes for the question, What do you dislike about this new brand of soup? Categories are not full sentences; rather,

a. Establish response categories and codes for the question, What do you dislike about this new brand of soup? Categories are not full sentences; rather, they are 1 to 2 word descriptors without preference, i.e. packaging, ingredients, etc. 1b. Create 3 responses (Full sentences - questions that relate to your categories) and then code the responses using your categories and codes.

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