Question: ( a ) Explain which factors seem to have the greatest influence on Tata's decision about pricing of its Nano. ( b ) Assess the

(a) Explain which factors seem to have the greatest influence on Tata's decision about pricing of its Nano.
(b) Assess the level of competition in India's car industry. What are the implications for Tata's marketing strategy?
Why must Tata pay close attention to legal and regulatory changes when planning and pricing future models?

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