Question: A fast - food chain called Spice Mix opened up about a year ago in Houston, Texas. They have started to compete in multiple markets,

A fast

-

food chain called "Spice Mix" opened up about a year ago in Houston, Texas. They have started to compete in multiple markets, allowing risk to be spread out among many economies and customers. They are now present in over

100

markets worldwide. Using what you know about International Strategy, which of the following concepts is best portrayed in the example above?

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