Question: A focus on global customers and global channels involves options for purchasing. These options can be anchored by internationalized purchasing ( degree of buying outside

A focus on global customers and global channels involves options for purchasing. These options can be anchored by internationalized purchasing (degree of buying outside of the domestic market) and globalized purchasing (degree of global control by headquarters). This scenario of customers could be the case of General Motors, which is headquartered in Detroit, U.S.A., purchasing components for their cars from one of their suppliers, Gestamp U.S. HardTech, which is located in Mason, Michigan, but owned by Spanish company Gestamp, for use in GMs operations in Detroit.

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