Question: A former bar that has a small kitchen opens up next to a bike trail. You notice that your community is very active outdoors when

A former bar that has a small kitchen opens up next to a bike trail. You notice that your community is very active outdoors when the weather allows. People are walking their dogs, exercising, and playing as a family on the trails and in near by parks.

Describe the demographic and psycho-graphic characteristics that may define target market. What could you do to the establishment or ways to entice them patronize the bar/eatery?

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