Question: A French Winery with upper class expensive wines is considering entering the Indian Market, but they are having financial difficulties and cannot really afford risky
A French Winery with upper class expensive wines is considering entering the Indian Market, but they are having financial difficulties and cannot really afford risky moves. You are assigned to develop a Market Entry Strategy for them. 1. In your opinion, what would be the best market entry strategy for them to overcome its financial difficulties? Explain your reasoning
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