A generic business strategy is a strategy that

Multiple Choice

seeks opportunities by finding the optimum balance between marketing efficiencies versus R&D$-$manufacturing efficiencies.

can be adopted by any firm, regardless of the product or industry involved, to achieve a competitive advantage.

describes an organization's long$-$term course of cition designed to deliver a unique customer experience while achieving its goals.

states the organization's function in society, often identifying its customers, markets, products, and technologies.

helps a firm search for growth opportunities from among current and new markets as well as current and new products.