A leggings company emails your agency to increase their lagging sales. You review the company's website and find that it charges a high price for its leggings. After surveying the company's current customers about price, you suggest that the company offers to make a donation to the customer's favorite charity every time that person buys leggings. The company approves the suggestion, and you run a Google Ads campaign centering on how customers can donate by buying leggings. Soon, the leggings company sees its revenue climb.

Why did this happen?

Answer rating: 100% (QA)

This happened because the leggings company successfully implemented a causerelated marketing strateg... View the full answer