Question: A local credit union is developing and maintaining positive relationships with the media. They hope that their new scholarship program is covered in the local

A local credit union is developing and maintaining positive relationships with the media. They hope that their new scholarship program is covered in the local media.

This credit union is focusing on a

(

)

strategy.

direct marketing

advertising

public relations

mobile marketing

personal selling

A local credit union is developing and maintaining positive relationships with

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