Question: A marketing plan covers a situation analysis, which is called SWOT analysis. Which of the following is true about the SWOT analysis? A . the
A marketing plan covers a situation analysis, which is called SWOT analysis. Which of the following is true about the SWOT analysis?
A the letter S stands for "Threats" and can be examined by looking at the internal environment.
B the letter S stands for "Strengths" and can be examined by looking at the external environment.
C the letter W stands for "Weaknesses" and can be examined by looking at the internal environment.
D the letter O stands for "Opposites" and can be examined by looking at the internal environment.
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