Question: A marketing strategy which involves dividing a broad target market into subsets of consumers, businesses, or countries who have common needs, interests, and priorities, and

A marketing strategy which involves dividing a broad target market into subsets of consumers, businesses, or countries who have common needs, interests, and priorities, and then designing and implementing strategies to target them.
Group of answer choices
Segmentation
Positioning
Specification
Targeting

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!