A mission statement does NOT include a discussion of the firm's strategic vision.

True

False

Question $4(1$ point$)$

The last element in the value chain is margin, which refers to profit made by the firm.

True

False

Question $5(2$ points$)$

Malala, the marketing manager of an automobile dealership, is crafting a SWOT

analysis. In this case, she should include the downturn in the U$.$S$.$ economy and

tightening of the credit markets under

strengths

threats