Question: A ( n ) refers to a one - page document summarizing the marketing plan and is a simple written statement of the most important

A(n) refers to a one-page document summarizing the marketing plan and is a simple written statement of the most important issues to consider in the development of a campaign: the who, why, what, where, and when.
copy point
narrative message
Billboard
creative brief
A(n) refers to a one-page document summarizing the marketing plan and

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