Question: A negotiation process wherein each marketer develops its offer, including a price that will satisfy the criteria determined by the customer's problem, need, or opportunity,

A negotiation process wherein each marketer develops its offer, including a price that will satisfy the criteria determined by the customer's problem, need, or opportunity, is known as:

competitive bidding.

decentralized buying.

collective underwriting.

systems integration.

A negotiation process wherein each marketer develops its offer, including a

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