Question: A product concept is defined as _ _ _ _ _ _ _ _ . a product idea that is at the stage of brainstorming

A product concept is defined as ________.
a product idea that is at the stage of brainstorming
a detailed version of the idea stated in meaningful consumer terms
the way consumers perceive an actual or potential product
an idea for a possible product that the company can see itself offering to the market
an idea for a possible product design that was implemented without screening

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