A publicity tool that is heavily relied on by nonprofit organizations, and which involves free space or
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Question:
A publicity tool that is heavily relied on by nonprofit organizations, and which involves free space or time donated by the media, is referred to as a
Multiple Choice
a. public service announcement.
b. news release.
c. cooperative advertisement.
d. news conference.
e. cause-related publicity tool.
Related Book For
Governmental and Nonprofit Accounting
ISBN: 978-0132751261
10th edition
Authors: Robert Freeman, Craig Shoulders, Gregory Allison, Robert Smi
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