Question: A reference value involves comparing the costs and benefits ofMultiple Choicesubatitute items.Bems of equal or greater value.products weth which a consumer is familiar and ilems

A reference value involves comparing the costs and benefits ofMultiple Choicesubatitute items.Bems of equal or greater value.products weth which a consumer is familiar and ilems the consumer has not seen or used before.Rems from one particular mansfecturer or distributhed.intangible likems.

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