A sales plan is a

Multiple Choice

• method of identifying the target markets that most closely meet the special skills of the salesforce.

• statement describing what is to be achieved and where and how the selling effort of salespeople is to be deployed.

• method of determining a fair and equitable compensation plan.

• method for determining the size of a salesforce that integrates the number of customers served, call frequency, call length, and available selling time to arrive at a salesforce size figure.

• method that specifies times and places for direct communications between salespeople and their supervisor.