Question: A small wireless carrier is trying to grow its subscriber base with the offer of a new iPhone to new customers. Here are the offer

A small wireless carrier is trying to grow its subscriber base with the offer of a new iPhone to new customers. Here are the offer details:

  • Average length of customer relationship: 5 years
  • Average revenue per customer: $90/month
  • Profit margin per customer: 17%
  • Cost of the iPhone the carrier will give new customers: $700

What is the gross CLV for this wireless carrier?

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