$($a$)$ State and explain all the components of a policy model $(10$ marks$)$

$($b$)$ Identify and explain three $(3)$ examples of the newest trends in mission statement components

$(5$ marks$)$

$($c$)$ Identify a company and describe five $(5)$ factors that determine the content of a mission

statement $(5$ marks$)$

$($d$)$ List and describe three main tools used for carrying out internal analysis and one tool which

is used to do an external analysis as discussed in class $(5$ marks$)$

$($e$)$ With a diagram, explain the value chain framework $(5$ marks$)$

Question $2$

$($a$)$ State and explain three $(3)$ generic strategies for firms in a competitive business environment

and indicate the conditions under which it would be plausible to apply these strategies $(10$

marks$)$

$($b$)$ Using examples from rural community banks, discuss the strategies that can be used by these

banks to strengthen their cost$-$based strategies $(10$ marks$)$

Question $3$

a$)$ State and explain the three dimensions of external environment of a firm $(6$ marks$)$

b$)$ State two components of each dimension and explain why firms need to incorpoerate them in

their business policy $(14$ marks$)$

Question $4$

a$)$ Define long$-$term objectives $(5$ marks$)$

b$)$ Among the present long$-$term objectives of University of Ghana are $1)$ research, $2)$ teaching &

learning, $3)$ gender & diversity $4)$ and financial performance. Using the smart acronym, create two

long$-$term objectives under each of the four themes for UG to incorporate in their next policy

$(15$ Marks$)$