Question: A straight rebuy involves setting product specifications and evaluating sources of supply. occurs when an organization has a new need and the customer wants a

A straight rebuy

involves setting product specifications and evaluating sources of supply. occurs when an organization has a new need and the customer wants a great deal of information.

is an in

-

between process in which some review of the buying situation is done. occurs when an organization has a new need, but the customer wants only minimal information.

is a routine repurchase that may have been made many times before.

A straight rebuy involves setting product specifications and evaluating sources of

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