Retailing Management(8th Edition)
Authors:
Michael Levy, Barton A Weitz
In Stock: 1 Left
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Expected shipping within 2 - 3 DaysPopular items with books
Total Price:
$0
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 0073530026, 9780073530024
Book publisher: McGraw-Hill/Irwin
Book Price $0 : Retailing Management by Michael Levy and Barton A. Weitz is a comprehensive guide to the dynamic world of retailing. The 8th edition delves deep into modern retail management strategies, considering global markets and the digital transformation of retail. It covers fundamental topics such as retail strategy, customer relationship management, store layout, and merchandise management. The book provides a rich 'table of content' that enables readers to navigate through various themes and concepts such as supply chain management, category management, and pricing strategies. Additionally, the inclusion of a 'solution manual' allows students and practitioners to apply learned concepts practically, enhancing their understanding of complex topics through evaluated scenarios and case studies. The 'Answer Key' to practical exercises further facilitates learning, ensuring that readers can self-evaluate their comprehension of key retailing principles. Reception to the book has been highly positive, lauding its in-depth analysis and practical approach to retail problems. The book also highlights the importance of technology adoption with sections on e-commerce, omnichannel retailing, and data analytics, providing crucial insights into modern retail challenges and solutions. Through its detailed insights, it prepares readers to face the rapidly changing retail landscape effectively. Players in educational publishing recognize this work as a cheap yet quality academic asset.
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