A) Strategy is a comprehensive plan for achieving competitive advantage. Competitive advantage is an edge or method of operations that allows an organization to outperform rivals and Sustainable Competitive Advantage is a way of operating that is difficult to imitate With things changing so fast today, is it really possible for a business to achieve sustainable competitive advantage?

B) A SWOT analysis is a tool used in strategic planning to determine the current status of the organization. It details an organizations internal strengths and weaknesses and external opportunities and threats. Why would a SWOT analysis be helpful in addressing an organizations strategic management problems?