Question: A table indicates to the marketer the degree to which the expected gain in response rate predicted by the model actually occurred in roll-out. a.

A table indicates to the marketer the degree toA table indicates to the marketer the degree to

A table indicates to the marketer the degree to which the expected gain in response rate predicted by the model actually occurred in roll-out. a. Incremental gains b. Cumulative gains C. Validation d. Reconciliation

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