Question: A team member has started the report, please handle two questions below with mentioning any references (If exist): Company: Apple Progress Report 3: Competitive and

A team member has started the report, please handle two questions below with mentioning any references (If exist): Company: Apple

Progress Report 3: Competitive and corporate strategy

1. Evaluate how the companys various activities help with cost-leadership/ and or differentiation, which one the strategy is more oriented towards, and if there is an aspect of focus involved?

2. Identify some recent diversification initiatives and discuss what types of synergies exist between the established businesses and these new ones (if there have been no such initiatives recently, identify a new market that might be attractive for the firm to enter)?

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