Question: a. The hotel is currently experiencing a high turnover rate, with some of its best employees, including the marketing manager, expressing their intention to resign

a. The hotel is currently experiencing a high turnover rate, with some of its best employees, including the marketing manager, expressing their intention to resign and join a competing hotel. Can realistic recruitment messages effectively decrease the turnover rate and retain the best employees in Marina Sdn Bhd? Explain your answer. 


b. Based on (a), as Alice prepares to hire a marketing manager in Marina Sdn Bhd from outside the company, consider two effective communication channels she should employ.


c. With open or closed internal recruitment strategy would be more appropriate if Alice decides to convince the marketing manager to stay on by giving him the opportunity to become the sales director. Clarify your answer.


d. Alice noticed that the external selection procedure is poorly structured and mainly depends on resumes, which could result in errors. Provide two alternatives to resumes for the initial evaluation of prospects based on this assertion, and then explain your choices.


e. Give Alice three suggestions for how to deal with and end the glass ceiling practice at Marina Sdn Bhd, where female employees feel prejudiced when it comes to advancement to higher-level positions. Justify your suggestions with arguments.

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a Realistic recruitment messages can indeed be effective in decreasing the turnover rate and retaining the best employees in Marina Sdn Bhd By crafting messages that accurately represent the positive ... View full answer

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