Question: A) Using the Type of Consumer Good classification scheme, how would you classify breath mints? options: Unsought Shopping Convenience Specialty B) Using the Type of
A) Using the "Type of Consumer Good" classification scheme, how would you classify breath mints?
options:
|
| Unsought |
|
| Shopping |
|
| Convenience |
|
| Specialty |
B)
Using the "Type of Consumer Good" classification scheme, how would you classify a luxury yacht?
options:
|
| Unsought |
|
| Specialty |
|
| Convenience |
|
| Shopping |
C)
Using the "Type of Consumer Good" classification scheme, how would you classify a pair of sneakers?
options:
|
| Specialty |
|
| Shopping |
|
| Unsought |
|
| Convenience |
D)
Using the "Type of Consumer Good" classification scheme, how would you classify a wheelchair?
options:
|
| Shopping |
|
| Unsought |
|
| Specialty |
|
| Convenience |
E)
Using the "Type of Business Good" classification scheme, how would you classify tomatoes used by Heinz to make ketchup?
options:
|
| Support |
|
| Production |
F)
Using the "Type of Business Good" classification scheme, how would you classify metal parts used by Ford to make a truck?
options:
|
| Support |
|
| Production |
G)
Using the "Type of Business Good" classification scheme, how would you classify laptops used by Ford employees?
options:
|
| Production |
|
| Support |
H)
Using the "Type of Business Good" classification scheme, how would you classify machines used by Heinz to make ketchup in its manufacturing facilities?
options:
|
| Production |
|
| Support |
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