Question: a2MC focus on diversifying into new product categories: a2MC should focus on diversification into new product categories. The advantages of diversification include; maximization of underutilized

a2MC focus on diversifying into new product categories: a2MC should focus on diversification into new product categories. The advantages of diversification include; maximization of underutilized resources, access to more market segments and increased sales. The disadvantages of diversification include; high cost, increased risks, and need for more resources. The company will have to deal with potential risks of entering new markets

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