Question: ABC LLC collected advertising data for its three products. For example, when ABC decided to spend 3 mn dollars for product A, it achieved a

ABC LLC collected advertising data for its three products. For example,

ABC LLC collected advertising data for its three products. For example, when ABC decided to spend 3 mn dollars for product A, it achieved a sales of 208 mn dollars. When they spend the same amount for product B, the revenue for Product B was 181 mn dollars. Based on the data below, What is the shape of the sales response curve for each of the products Given a choice, to spend 20 mn dollars on advertising any one product, which one would you choose and why? . Product A Product B Product C Advertising Spend (mn Dollars) Sales (mn Sales (mn dollars) dollars) Sales (mn dollars) 8 222 191 506 8.3 223 192 506 16 244 208 512 10.2 228 196 508 4.5 212 184 503 11 230 198 508 5 213 185 504 5.6 215 186 504 4 211 183 503 12.2 234 200 509 7 219 189 505 3 208 181 502 Write your assumptions (if any)

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer

Step: 1 Unlock blur-text-image

Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock

Step: 3 Unlock

Students Have Also Explored These Related Accounting Questions!

ABC LLC collected advertising data for its three products. For example, when ABC decided to spend 3 mn dollars for product A, it achieved sales of 208 mn dollars. When they spend the same amount for...

ABC LLC collected advertising data for its three products. For example, when ABC decided to spend 3 mn dollars for product A, it achieved a sales of 208 mn dollars. When they spend the same amount...

Ajax Manufacturing Company The simplification of this example is intended to help us focus clearly on the key underlying problem with conventional approaches to cost allocation. We will call the...

PLEASE COMPLETE NO LATER THAN 10/14 @3:30PM Each question(1,2,& 3) must be a minimum of 200 words. Please EXPLAIN answers in FULL detail and make answers knowledgeable based off the attached reading,...

Chapter 7 from Mastering Strategic Management was adapted by The Saylor Foundation under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 license without attribution as requested by the...

Business Research MethodologyQuestion Bank 1 1. When the marketing department of an organization attempts to determine the amount of time the managers in this department spend at their computers in...

Business Research Methodology- Question Bank 1 1. When the marketing department of an organization attempts to determine the amount of time the managers in this department spend at their computers in...

A manufacturing entity receives a grant of $1m towards the purchase of a machine on 1 January 20X3. The grant will be repayable if the entity sells the asset within 4 years, which it does not intend...

In the late 1990s, the U.S. government, joined by several state governments, brought suit again Microsoft, arguing that Microsoft unfairly exercised monopoly power in the software industry. What was...

M t nh u t mua 1 B t ng s n v i gi 1 . 0 0 0 tri u ng , chi ph s a ch a 1 0 0 tri u ng . Ngay sau nh u t cho thu B t ng s n tr n v i nh ng i u kho n sau: Th i h n cho thu 5 n m . Cu i m i n m , ng i...

why are kpi's important to marketing audit

c. On the basis of these two continua, determine Oprah Winfreys communication style. d. In your opinion, does Oprah Winfrey display style flexibility?

3. Lets assume that you have been hired to study the series of mix-ups that involved personnel employed by Automatic Elevator, Cardinal Health, and Duke Hospitals; propose your recommendation that...

1. Oprah Winfrey is one of Americas most popular talk-show hosts. Consider the behaviors she displays on her show, and then complete the following exercises: