Question: According to Michael Porter, using a differentiation strategy means a company is competing based on _______ rather than ______and is seeking to attract a broad

According to Michael Porter, using a differentiation strategy means a company is competing based on _______ rather than ______and is seeking to attract a broad market.

a.

price; uniqueness
b.

price; marketability
c.

marketability; price
d.

uniqueness; price

The key question examined by strategic management is:

a.

When is the correct time to introduce new products?
b.

What type of management style creates strategic advantage?
c.

Why do some companies outperform other companies?
d.

How much input should all levels of management have in the companys strategic plan?

What level of management is typically responsible for making strategic decisions within an organization? What kind of skills do you think that requires?

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