Question: According to Park & Kim's ( 2 0 1 6 ) study on the triple bottom line of customer - centric sustainability, no matter where
According to Park & Kim's study on the triple bottom line of customercentric sustainability, no matter where in the continuum of sustainability a fashion brand lies ie whether it's a sustainable fashion brand or fast fashion brand putting quality products at the forefront in the marketing communication can be an effective strategy to
Build strong brand relationships
Reduce cost of production
None of these are correct
Reduce the footprint.
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