Part II. Balanced Scorecard Select one of the industries listed below: Manufacturing Technology Construction Healthcare Transportation Hospitality
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Question:
Part II. Balanced Scorecard
Select one of the industries listed below:
- Manufacturing
- Technology
- Construction
- Healthcare
- Transportation
- Hospitality
- Retail
Choose a company (real or hypothetical) within the selected industry to use for this part of the assignment.
Part II Requirements
- Provide a brief overview of the company that you’ve chosen including the industry, core operations, location, and estimated number of employees.
- For each balanced scorecard perspective: 1) Financial perspective; 2) Customer perspective; 3) Internal-Business-Process perspective; and 4) Learning-and-Growth perspective, identify a minimum of eight metrics that the company might use to evaluate performance. For each perspective, explain why you’ve chosen the eight metrics and how they will enable management to better understand the operational and financial performance of the business.
Related Book For
Entrepreneurship & Small Business Management
ISBN: 978-0133767186
2nd edition
Authors: Steve Mariotti, Caroline Glackin
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