Question
A.Identify a company offering this product and explain its orientation toward consumers . Does this company use undifferentiated, differentiated, or niche marketing? Explain B. Is
A.Identify a company offering this product and explain its orientation toward consumers . Does this company use undifferentiated, differentiated, or niche marketing? Explain
B. Is this company international? If yes, does it adjust its offering? If no, should it consider expanding internationally?
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Essentials Of Marketing Research
Authors: Naresh K. Malhotra
1st Global Edition
1292060166, 9781292060163
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