Amazon stores use database marketing since they store the information of millions of people and use it to adjust their offerings. *

2 points

True

False

Age, gender, ethnicity, income, geography, and purchase frequency are all potential segmentation variables. *

2 points

True

False

The type of memory that processes stimuli by such attributes as their color, taste, smell, or shape is relying on episodic memory. *

2 points

True

False

Sonia is hungry and she satisfied her need by having a Sushi plate. Satisfying needs and wants can be linked to happiness *

2 points

True

False