Question: Among Internet users, some do research online, some shop, some look for entertainment, and many do all three. Each of these groups have different wants

Among Internet users, some do research online, some shop, some look for entertainment, and many do all three. Each of these groups have different wants and needs and would be called a

Multiple Choice

marketing metric.

cash cow.

strategic group

strategic business unit.

market segment

Among Internet users, some do research online, some shop, some look

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