Question: an 2 ap 1 0 r . 7 . 0 3 1 Persuasion is an effort by a marketing communicator to influence the consumer's attitude

an2ap10r.7.031
Persuasion is an effort by a marketing communicator to influence the consumer's attitude and behavior in a manner that benefits the communicator.
a. True
b. False
an2ap10r.7.031 Persuasion is an effort by a marketing communicator to influence

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