Question: An e - commerce company located in Alabama is considering two options for delivery of customer orders. The first option is to ship the goods
An ecommerce company located in Alabama is considering two options for delivery of customer orders. The first option is to ship the goods directly to customers in the USA using trucks. The second option is to ship the goods to a PL in Atlanta via rail and have the PL ship the goods to customers using the best mode of transportation. Given the data below for units, what is the "equivalence point" for the two options in units?
Option Ship Directly to Customers from Alabama Option Ship from Alabama to PL and then from PL to Customers
Cost of transportation via rail $ $
Cost of transportation via truck $ $
Material handling cost at the ecommerce company's warehouse $ $
Order fulfillment fee charged by PL company $ $
Fixed cost $ $
TOTAL COST: $ $
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