Question: An effective program for evaluating salespeople's performance is least likely to: Standardize conditions under which the sales force works. Improve salespeople's performance. Reduce marketing costs.

An effective program for evaluating salespeople's performance is least likely to:
Standardize conditions under which the sales force works.
Improve salespeople's performance.
Reduce marketing costs.
Boost sales force morale.
Aid in sales supervision activities.

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