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The major implication for managers using Maslow's need theory of motivation is: focus on higher order needs design self-actualizing jobs help employees satisfy lower order needs to invert the pyramid explore additional needs to satisfy Goal theory states people will perform better if they have difficult, accepted, performance goals or objectives. Avoidance learning is a consequence to behavior with the purpose of making the behavior less likely to recur. If a manager warned an employee not to be late for work again or they would be released, the manager was using: Nonreinforcement can also reduce the likelihood that desirable behavior will continue. Most people are more sensitive to over-reward inequity than to under- reward inequity. If a manager warned an employee not to be late for work again or they would be released, the manager was using