Answer five questions to analyze a business audience

What value lies in analyzing the reader prior to planning your writing?

Gaining a sense of how the reader may interpret the message so you can adjust accordingly

Skipping ahead to the drafting phase

Ensuring the message is written from your perspective as the writer

Shortening the communication process

What type of message should a sender create when anticipating a reader's positive reaction to both the sender and the content?

Formal with justification

Indirect with plenty of supporting evidence

Short and straightforward

Casual and lengthy

What is required when a message is likely to receive a negative reaction from the audience?

A thoughtfully built case using appropriate logic, evidence, and tone

Direct and harsh delivery

Few facts or evidence

Complex information to overshadow the message