Question: ANSWER ONLY ONE QUESTION 1. Market orientation is indispensable in both large and small organizations. Using the University of Ghana Business School as a reference,

ANSWER ONLY ONE QUESTION 1. Market orientation is indispensable in both large and small organizations. Using the University of Ghana Business School as a reference, discuss how you will introduce Market Orientation into the management of the school. (30 Marks) 2. The marketer must always be conscious of its environment. As a consultant to a toy manufacturing firm, discuss any five (5) macro environmental factors and show how they could influence the operations of the business (30 Marks)
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