Answer the below questions in detail 1. "Decisions based on qualitative data are not risky." Discuss this statement by examining the nature of information collected by qualitative research. 2. Many experts doubt the reliability and validity of online research surveys, but many marketing organizations see online research as a quick and convenient means of securing information from customers. Conduct some secondary research on the usefulness of online surveys and form a position on the issue. Will online surveys continue to grow in importance? 3. Many experts believe online research will replace the need for focus groups as well as methods for collecting quantitative information. Conduct some secondary research on this issue and formulate a position on this trend. Are the experts right in their assessment? 4. Select a brand that will be well known to you and develop a proposal for options related to a penetration strategy, an acquisition strategy (must be logical!), a new product strategy, or some vertical and horizontal integration strategies (or some combination of these). They may also consider and propose appropriate strategic alliances. All answers must be in detail and as per APA formats.