Question: Answer the following questions (A1, A2, A3, C1, C2, D4) Q1: How can Gulf Air use the different level of procurement development to survive the

Answer the following questions (A1, A2, A3, C1,

Answer the following questions (A1, A2, A3, C1, C2, D4) Q1: How can Gulf Air use the different level of procurement development to survive the pandemic? Explain your choice. Q2: Consider Bahrain Telecommunication Company (Batelco) and answer the following: a. What market segments Carlson Wagonlit Travel appear to be targeting? b. What segmentation variables is the company using to segment their market? Q3: According to Customer Based Equity Model, evaluate BAPCO brand. Q4: compare and contrast between two real-life companies who used induced and autonomous innovation strategies. Q5: As a marketing manager for National Bank of Bahrain (NBB): a. How would you use the task method to advertise?? Explain. b. How can you transform you advertising and services to fit the digital shift during the pandemic

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