Question: Answer the following questions based on case 2: competition in the craft beer industry: Conduct a PESTEL analysis of the craft beer industry. Specifically, name

Answer the following questions based on case 2: "competition in the craft beer industry":

Conduct a PESTEL analysis of the craft beer industry. Specifically, name and explain the legal/regulatory, political, and socio-cultural factors that impact the craft beer industry.

Which suppliers have strong bargaining power in the craft beer industry? Explain where those suppliers' bargaining power come from.

Do you think buyers have strong bargaining power in the craft beer industry? Why/Why not? Explain.

Identify the substitutes. Which substitutes do you think pose a strong threat to the craft beer industry? Explain.

Do you think the threat of new entry in the craft beer industry is weak or strong? Explain.

Identify the factors that increase the intensity of rivalry in the craft beer industry. Also, identify the factors that decrease the intensity of rivalry. Overall, do you think competitive rivalry in the craft beer industry is strong or weak? Explain.

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