ANSWER TRUE OR FALSE FOR THE STATEMENTS BELOW

8. Three Identifying objectives, determining who is responsible to accomplish them, the resources required, and how results will be measured is an approach that keeps the strategic plan straightforward and comprehensible.

9. Even in situations where there is a good match between the characteristics of the current organizational structure and the requirements of the strategy, the present basic structure should not be maintained.

10. Because everyone cannot be directly involved in developing a strategic plan, successive layers of management must communicate the overall strategy and provide guidance for the various units that will need to be engaged if the strategy is to be achieved.

11. Organizational culture has limited effects on recruiting, efficiency, and innovation.

12. Objectives should easily be accomplished.

13. Segmentation is the process of identifying recognizable groups that make up the market and then selecting a group as the target market.