Question: Apples latest update includes a privacy feature that will let users opt out of tracking. The new App Tracking Transparency (ATT) policy will mean apps

Apples latest update includes a privacy feature that will let users opt out of tracking. The new App Tracking Transparency (ATT) policy will mean apps in the App Store will need to ask for permission when they use certain information from other apps and sites to track users for advertising purposes.

Explain what are the disadvantages and advantages of the update for the consumers.

Explain what are the disadvantages and advantages of the update for the marketers/advertisers.

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