Question: Are you reshaping your customer value proposition in hotel ? How are you engaging with customers to understand their needs and expectations in hotel and

  1. Are you reshaping your customer value proposition in hotel?
    • How are you engaging with customers to understand their needs and expectations in hotel and how they are changing in the digital environment in hotel ?
    • How do mobile and online technologies change the way you can engage in hotel with and create new value for your customers?
    • How will you drive the digital agenda in your hotel rather than having it imposed on you by competitors?

Please discuss in detail (Focus on Hotel).

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