Armani uses a$$ three$-$tier product line differentiated based on$$ style, luxury,$$ customization, price, and distribution. During the$$ recession, the$$ lower$-$priced, younger,$$ street$-$savvy third$$ tier, Armani$$ Exchange, picked up the selling slack for the upper tiers. This is in line with the recommendation to$\_\_\_\_\_\_\_\_$ during an economic downturn.

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Part $1$

A$.$

put forth the most expensive value proposition

B$.$

explore the upside of increasing investment

C$.$

maintain budget allocations

D$.$

$$fine$-$tune brand and product offerings

E$.$

get closer to customers