Question: As a marketer, you are looking at , among other things, what the firm needs to make its products and bring it to market and

As a marketer, you are looking at, among other things, what the firm needs to make its products and bring it to market and those who will buy the product. Which element of the micro-environment is considered most important as the exchange partner with different wants and needs?
Suppliers
Intermediaries
Customers
Competitors
As a marketer, you are looking at, among other things, what

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