As an associate at Beta Equity Group, you're analyzing a potential investment in FreshEats, a company specializing in organic meal kit delivery in North America Your market analysis has revealed the following Total Addressable Market (TAM) The total revenue for all meal kit deliveries, irrespective of organic content, is projected to be $100 billion by 2026 Serviceable Available Market (SAM) Out of the TAM, revenue from organic meal kit deliveries, a segment FreshEats exclusively operates in, stands at $30 billion Serviceable Obtainable Market (SOM) Based on FreshEats' market share, projected growth rate, competitive landscape, and branding, they can potentially capture 8 of the SAM by 2026 Using this data, what is the potential revenue FreshEats could generate from organic meal kit deliveries by 2026 $2 4 billion $3 5 billion $240 million $7 5 billion

Question: As an associate at Beta Equity Group, you're analyzing a potential investment in FreshEats, a company specializing in organic meal kit delivery in North America.

As an associate at Beta Equity Group, you're analyzing a potential investment in FreshEats, a company specializing in organic meal kit delivery in North America. Your market analysis has revealed the following:

Total Addressable Market (TAM): The total revenue for all meal kit deliveries, irrespective of organic content, is projected to be $100 billion by 2026.
Serviceable Available Market (SAM): Out of the TAM, revenue from organic meal kit deliveries, a segment FreshEats exclusively operates in, stands at $30 billion.
Serviceable Obtainable Market (SOM): Based on FreshEats' market share, projected growth rate, competitive landscape, and branding, they can potentially capture 8% of the SAM by 2026.

Using this data, what is the potential revenue FreshEats could generate from organic meal kit deliveries by 2026?

$2.4 billion
$3.5 billion
$240 million
$7.5 billion

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